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Design can make you social in big cities

| By Dorrit Bøilerehauge | Notify the newsdesk of a story

Creating towns in cities

The growth of cities during the last decades has triggered many changes in urban development. One of them is the need for public spaces inviting users not only to pass time, but also inhabit spaces in the literal meaning of the word. The Norwegian producer of furniture for outdoor public spaces, Vestre, has been at the centre of the urban scenery for more than a while.

Nordic Design News met with Vestre in Milan during the Salone del Mobile and Jan Christian Vestre, CEO of Vestre, explained the consequences of the urban development: “An increasing number of people move to the cities, the buildings are getting higher, the circulation increases, and atmosphere is becoming more dense. At the same time, people look for recreational facilities and outdoor meeting places. They want to be social.”

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Jan Christian Vestre reflects on change in cities and public spaces from 69 years ago, when Vestre started, and till today: “Our aim is to make public spaces nice and creative for everybody. The spaces are not for the few, but for the many. We invite social interaction with our furniture design, and we wish to contribute to urban living in a visible and substantial way. Our design contribution is intended also for future decades, and we aim to remain attractive during the timespans required for toddlers to become teenagers.“

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Jan Christian Vestre rounds off: “Apart from the interactive ambitions, our social design thinking also includes care for the environment. Vestre’s long guarantees on our locally sourced materials add yet another dimension to the Nordic design style. The dimension of sustainability, and by that also care for the future. Our design reflects the Nordic tradition in style and democratic intentions, and this is also meant to be for future users of the cities. Cities where design offers the possibilities to cities to become as socially inviting as towns.”

On photo: Code Bride, Vestre
More about: Salone del Mobile |Vestre


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