Details with function

Danish-Icelandic design-duo Welling/Ludvik has found common ground in shared aesthetics

Since 2010, icelander Gudmundur Ludvik and dane Hee Welling have put their imprint on the world of design. The two designers both challenge and complement each other in their design process through which they meet in a common aesthetic.
The Danish-Icelandic design duo removes all unnecessary trinkets from their designs. Every detail has to have a function. Quality, comfort and flexibility are extremely important elements of Ludvik and Welling, and the very high quality that Erik Jørgensen is renowned for spoke to them, as they in 2012 initiated a collaboration with the furniture manufacturer on the couch Lagoon.
- Working closely with our partners, we always try to create the best possible product where every detail is optimized and the furniture is made of the best materials, says Welling.
The Lagoon couch is intended to represent a hovering elongated cloud, where you can lounge and enjoy eachother's company. Therefore, the designers' had a desire to minimize contact with the floor, which the new minimalist frame highlights.
- Our goal was to make it comfortable and create a space where you feel at home. A place where the whole family could gather and enjoy eachother's company while they float together in the lagoon. A place of intimacy and warmth, says Ludvik.
The Nordic style and the traditions that characterize people in Scandinavia, like 'hygge' or cosiness, was a source of inspiration for the design duo. Lagoon had to be simple, beautiful and inviting.
- Initially, the couch was conceived in several versions. With a chaise model, we wanted to add a feature for the various items you usually store nearby. That is how we came up with the idea of the side table that can be equipped with a serving tray, or a storage box with matching tray, says Welling.
The two designers met at the Danish Design School in Copenhagen. Ludvik is also a trained carpenter and sculptor from the Art Academy in Reykjavik, Iceland, and Welling studied at the University of Art and Design in Helsinki, Finland.
- Because of our different backgrounds we complement each other well as designers. It is important for us that we can imagine ourselves as buyers of our own products. If we can see the value in a product, we are convinced that others will too, said Ludvik.

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